Meet the Team
Where innovation meets dedication
Meet the Dedicated Team Behind myfood24
At myfood24, we are proud of the talented individuals who make up our dedicated team. Each member of staff brings with them a wealth of experience, creativity, and expertise, and together are committed to driving the company’s success. We believe in fostering a collaborative environment that promotes innovation, integrity, and a shared commitment to our customers, and everyone plays a key role in continuing to deliver the high standards of development set out for myfood24.
Get to know the faces behind the company, discover their unique skills, and learn about their passion for the work they do.
Professor Janet Cade
Founder & Director
Janet is Professor of Nutritional Epidemiology and Public Health at the University of Leeds and founded Dietary Assessment Ltd in 2017. Her research explores the relationship of diet to chronic disease development. She has run the UK Women’s Cohort Study for over 20 years. A particular focus has been development of new diet assessment methods, including myfood24. She has also developed the Nutritools website supporting dietary assessment through guidance and access to validated interactive dietary assessment tools. She established the first World Health Organisation Collaborating Centre in Nutritional Epidemiology. This work includes developing a Nutrient Profile and Promotion model to evaluate commercially available baby foods.
Andy boasts an impressive career spanning nearly two decades, focused primarily on the complex dynamics of university spin-outs. His extensive experience has allowed him to witness firsthand the potential of academic innovations and how they can be transformed into viable commercial ventures. This deep understanding, combined with his continual pursuit of knowledge, has cemented his reputation as an expert in the field.
Stuart is a highly seasoned professional with an impressive track record of over 15 years dedicated to working with new start-up businesses as a portfolio Finance Director. His extensive experience in this sector makes him an invaluable asset to companies seeking guidance in accounting, budgeting, fund raising, and general commercial finance advice. His tailored approach and deep understanding of start-up challenges enable him to provide strategic financial advice that supports long-term success..
Chief Operating Officer
Alice has over 8 years’ expertise working with start-up and scale-up health tech businesses, enhancing the healthcare landscape in the UK. She is driven by a passion for improving long-term health outcomes through education and the adoption of emerging technologies.
Business Development Director
Lauren’s wealth of experience as a business development professional sets her apart in the healthcare industry. With a remarkable background in healthcare, pharmaceuticals, and health-tech, she has honed her skills and knowledge over the course of more than ten years. Her expertise in these sectors allows her to navigate the complex landscape of the healthcare industry with ease. Having recently completed her MBA degree, with a focus on health-tech, Lauren has further augmented her proficiency and gained a deeper understanding of the intersection between business and healthcare.
Customer Support Manager
Sarah, an accomplished AfN Registered Nutritionist, possesses a strong academic background, having earned a BSc in Sports Science and an MSc in Nutrition from the University of Leeds.
Database & Security Manager
Grace’s integral role within the company is complemented by her status as an AfN registered Associate Nutritionist and her impressive academic background, including a BSc in Nutrition from the University of Leeds. Using her deep understanding of nutrition science, Grace plays a pivotal role in overseeing the management and expansion of the company’s UK and international datasets, ensuring their accuracy, relevance, and adherence to industry standards.
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