New weight management campaign launched to tackle obesity

The new campaign aims to raise awareness of the impact of obesity-related-ill-health and features our founder Prof Janet Cade.

We’re pleased to announce that our founder, Prof Janet Cade, has recently worked with Mediaplanet on the 2019 Health Awareness: Weight Management campaign alongside other thought-leaders and industry experts.

The article features exclusive content from Prof Janet Cade and Dr Bernadette Moore (School of Food Science and Nutrition, University of Leeds) discussing how their research could help to reduce childhood obesity, including the high sugar content of yoghurts and how technologies such as myfood24 could be used to improve patient outcomes.

The article can be found online at: https://www.healthawareness.co.uk/weight-management/research-drives-insight-to-tackle-childhood-obesity/

The campaign also features articles from key thought leaders and industry voices about the impact of the sugar tax, education on managing type 2 diabetes, and showcasing surgical solutions.

A printed publication was enclosed within every copy of the Guardian newspaper and the full content is available online at www.healthawareness.co.uk/weight-management.

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